Ray-Ban Meta
Storytelling for wearable tech you actually want to wear
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Ray-Ban Meta
Storytelling for wearable tech you actually want to wear
Emerline Ji is a strategy and production leader specializing in brand, creative operations, and storytelling. She helps brands figure out what they're saying — then builds the rituals and systems to say it at scale. Now at Ramp, shaping creative operations and production for their brand studio. Her work spans fintech, AI, wearables, and creative communities, including Meta AI, Ray-Ban Meta, and CreativeMornings.
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About Emerline
About Emerline
With over a decade of experience, Emerline Ji builds the strategies and storytelling systems that define how brands show up in culture — spanning AI products, wearable tech, social platforms, and global creative communities. She believes strategy only works when it shows up in language people actually use and content they choose to engage with.
With over a decade of experience, Emerline Ji builds the strategies and storytelling systems that define how brands show up in culture — spanning AI products, wearable tech, social platforms, and global creative communities. She believes strategy only works when it shows up in language people actually use and content they choose to engage with.
Her approach bridges strategic thinking and hands-on execution: developing positioning and narrative frameworks, producing content across platforms and markets, and building the infrastructure that teams across multiple agencies adopt and run with.
Her approach bridges strategic thinking and hands-on execution: developing positioning and narrative frameworks, producing content across platforms and markets, and building the infrastructure that teams across multiple agencies adopt and run with.
